Privacy Policy
Last updated: March 2025
Introduction
Sport Ortho Physical Therapy ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at sportorthopt.com or interact with our services.
Please read this policy carefully. If you disagree with its terms, please discontinue use of our site. This policy applies to information we collect online through our website and does not govern information collected in our physical clinic locations, which is governed by our HIPAA Notice of Privacy Practices.
Information We Collect
Information You Provide
We may collect information you voluntarily provide, including:
- Name, email address, and phone number when submitting appointment requests
- Location preference and reason for visit submitted via our booking forms
- Messages submitted through contact or inquiry forms
Automatically Collected Information
When you visit our website, we may automatically collect:
- Browser type, IP address, and operating system
- Pages visited, time spent on site, and referring URLs
- Device type and screen resolution
- Geographic location data (city/region level, not precise location unless you grant permission)
How We Use Your Information
We use the information we collect to:
- Process appointment requests and direct them to the appropriate clinic
- Respond to inquiries and provide customer service
- Improve our website and user experience
- Send administrative communications (appointment confirmations, etc.)
- Analyze website usage via Google Analytics 4 and Google Tag Manager
- Comply with legal obligations
We do not sell, trade, or rent your personal information to third parties. We do not use your information for marketing without your explicit consent.
Third-Party Services
Our website uses the following third-party services that may collect data:
- Google Analytics 4 / Google Tag Manager — website analytics. Data is anonymized and governed by Google's Privacy Policy.
- HubSpot — appointment request forms. Submissions are processed by HubSpot and governed by HubSpot's Privacy Policy.
- Google Maps — embedded maps on location pages. Governed by Google's Privacy Policy.
- Sanity CMS — content management. No visitor data is stored in our CMS.
Cookies
We use cookies and similar tracking technologies to enhance your browsing experience. Cookies are small data files stored on your device. We use:
- Strictly necessary cookies — required for the website to function
- Analytics cookies — Google Analytics to understand how visitors use our site
- Marketing cookies — set by HubSpot for form functionality and lead tracking
You can control cookies through your browser settings. Disabling cookies may affect some website functionality.
HIPAA Notice
This website does not collect protected health information (PHI) as defined by HIPAA. If you share health information during an appointment request or inquiry, that information is handled in accordance with our clinics' HIPAA Notice of Privacy Practices, which is provided separately at each clinic location.
Data Security
We implement appropriate technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction. Our website is served over HTTPS (TLS encryption). However, no internet transmission is 100% secure, and we cannot guarantee absolute security.
Children's Privacy
Our website is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.
Your Rights
Depending on your location, you may have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your information
- Opt out of analytics tracking (via browser settings or the Google Analytics opt-out browser add-on)
To exercise any of these rights, please contact your nearest Sport Ortho PT clinic.
Changes to This Policy
We may update this Privacy Policy periodically. We will notify you of significant changes by updating the "Last updated" date at the top of this page. Continued use of the site after changes constitutes acceptance of the updated policy.
Contact
For questions about this Privacy Policy, please contact your nearest Sport Ortho PT location. Location contact information is available at sportorthopt.com/locations.
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